Win Without Pitching is the business development consulting firm for ad agencies and design firms that believe there is a better way to build a marketing communication agency.
Blair Enns blogs about agency business development, free pitching and occasionally, life in Kaslo.
Process-Framed Case Studies Go Back to School | 6 October 2008
Process-framed case studies (PFCS) are closing tools that frame your case studies in a defined, replicable process. They are powerful tools of reassurance that Win Without Pitching firms use to derail pitches and secure new business without writing proposals. Every year I do a seminar on building and using PFCS. This fall I've been asked to do a guest lecture on PFCS to the California College of Art's new Design MBA program.
Getting Things Done with THINGS | 3 October 2008
Productivity guru David Allen's book Getting Things Done caused a big splash when it was published a few years ago. He instantly earned himself many converts to his way of organizing, increasing productivity and breaking through performance barrier issues such as procrastination and the stresses of a heavy workload.
The book has spawned user groups and even software, like Things, a Mac-based task management program rooted in some of Allen's thinking...
One Firm's Anti-Pitch Manifesto | 2 October 2008
San Francisco-based design firm 300FeetOut have an Anti-Pitch declaration on their website and I'm diggin' it... Here it is.