Win Without Pitching is the business development consulting firm for ad agencies and design firms that believe there is a better way to build a marketing communication agency.
Blair Enns blogs about agency business development, free pitching and occasionally, life in Kaslo.
Visual Literacy | 19 November 2007
As a creative services firm one of your strengths should be the ability to communicate complex information and key insights visually. In any strategic engagement or in the strategic phases (diagnostic and strategic direction setting) of any engagement the ability to communicate information visually separates you from consultants and other non-creative competitors who prefer to present complex information via long reports.