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Self-Directed Training

The Win Without Pitching Guidebook The WWP Guidebook & CD

In 250 pages over fifteen chapters the guidebook explains and helps you implement a new set of business development protocols designed to give you more power in the buy-sell relationship and help you affect better business development outcomes. The guidance it contains will help you lower your cost of sale, improve your positioning as the expert in the relationship and increase your margins. 

 

The guidebook's fifteen chapters are broken down into three sections: Positioning your Firm, The Win Without Pitching Sales Process, and Implementation Guidance.

 

Sample Chapters Include: 

  • Positioning Agency Brands
  • The Three Paths to Profit
  • Five Rules for Pricing for Profit
  • How People Buy
  • Identifying the Six Stages of the Buying Cycle
  • Overcoming Objections
  • Inspiring Others to Commit
  • Staffing, Tracking & Reporting

The Win Without Pitching guidebook has been called 'the Bible of business development', and 'the manual for how we run our firm.' It's guidance is the cornerstone of the Win Without Pitching movement.

 

On the Compact Disc 

The CD contains numerous tools, exercises and support files including a business development planning spreadsheet, a weekly reporting format and guide, and positioning exercises to help you find your niche.

 

Combine the Guidebook & CD with Membership

Add Win Without Pitching membership to the self-directed training of the guidebook & CD and take advantage of the guidebook's deeply discounted member price. Through membership in winwithoutpitching.com you will gain complete access to the full library of Win Without Pitching content, tools and resources.

 

We've packaged the guidebook & CD ($895) with a one year membership ($395) for a total price of $990 - a savings of $300 when you purchase them together.

 

Read more about the benefits of membership here.

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