Most of my thinking on business development for creative firms is published over in the newsletter section. I'm using this area primarily to discuss any upcoming programs or events.
Expert Lead Generation | 10 November 2010
Meet four agency principals who have written books on their areas of expertise. Each will be my guest in a special round-table format of the Win Without Pitching webcast in February that is part of an extended series on Expert Lead Generation that kicks off next month...
Topics: Lead Generation
Negotiating With Procurement | 28 August 2010
Few topics make me grind my teeth like the subject of procurement’s role in hiring creative firms. These people aren't going away however so we need to get better at dealing with them. I have just the man to help you...