"There are few true experts in the field of agency business development..."
"There are few true experts in the field of agency business development; Blair sits at the very top of that short list. He transformed my firm with his expertise. He transformed me and my staff with his teaching. And, crucially, he was a joy to work with through it all. If you're charting a new course for your agency, I can recommend Blair as your guide."
Latest Article By Blair Enns
Referrals are like value pricing – an easy theory that few are able to fully leverage, for largely the same reason: some find the conversation difficult.
"WWP’s training has fundamentally changed how we think."
WWP’s training has fundamentally changed how we think. The Win Without Pitching [program] has helped me rethink how we talk about what we do. But it wasn't just the course, it's the wealth of training material [he’s] built up that gives the teaching so much depth. It’s boosted my confidence in our expert positioning, and helped us structure our business development as a team. And that's helping us win more work that's the right fit for us - the work we do really well, and enjoy most.
- Agency Principal, London, UK
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