Latest Webcast: Mastering Focus

A Brand New Seminar from David C Baker and Blair Enns

October 15 - 16th, 2015 in Nashville, TN at the Frist Center for the Arts

A combination of hands-on workshops and inspiration from guest speakers—owners of firms who have built meaningful intellectual property and leveraged it to greater success. 

"WWP’s training has fundamentally changed how we think."

WWP’s training has fundamentally changed how we think. The Win Without Pitching [program] has helped me rethink how we talk about what we do. But it wasn't just the course, it's the wealth of training material [he’s] built up that gives the teaching so much depth. It’s boosted my confidence in our expert positioning, and helped us structure our business development as a team. And that's helping us win more work that's the right fit for us - the work we do really well, and enjoy most.

- Agency Principal, London, UK

Latest Article by Blair Enns

I used to think that business development effectiveness came down to knowing the right thing to do in the moment, and that almost anybody could be trained to match the proper response to the appropriate stimulus. Silly me.

"Extract yourself from the typical..."

"Blair's program is already where professional sales needs to go. If you want your business to avoid the trap of commoditization, you should use his services to help you extract yourself from the typical and be seen the way you would want to be seen."

- Consulting Practice Area Leader, Chicago, IL


Next Live Webcast

~ Mastering Detachment ~

October 22nd - 12noon Eastern (GMT-5)

In Mastering Detachment I’ll explain what it is we get attached to and I’ll offer a framework for detaching before you engage and then again once you’ve engaged.

"There are few true experts in the field of agency business development..."

"There are few true experts in the field of agency business development; Blair sits at the very top of that short list. He transformed my firm with his expertise. He transformed me and my staff with his teaching. And, crucially, he was a joy to work with through it all. If you're charting a new course for your agency, I can recommend Blair as your guide."

- Former Agency Principal, New York, NY


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