Latest Webcast: Mastering Focus
In this webcast you will learn:
The term cold call implies the hunter’s objective of looking for something to kill. Hunters have a high failure rate and thus need above average sales drive to be able to keep going in the face of hearing no all day long. For the rest of us, we’re better off with an approach that’s more like that of a farmer than a hunter. In this video Blair Enns explains and explores the difference, and then lays out the format of the perfect telephone introduction.