The Win Without Pitching sales training workshop enables you to:

  • Develop an approach to selling that aligns with your values as an expert advisor
  • Better understand the real value you create for your clients
  • Capture more of that value through increased fees and average proposal value
  • Improve your closing ratios
  • Decrease your cost of sale and time to close
  • Find a new level of competence and joy in selling

Delivered over two live sessions in an intimate group of 20 and led by Win Without Pitching coach Aaron Hutchinson, the Win Without Pitching workshop is one of the most empowering and enjoyable learning experiences you will have in your career.

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The Probative Conversation

What You’ll Learn
  • The Four Conversations, your framework for navigating the sale
  • How to move from vendor to expert practitioner in the mind of the client
  • The 6 key principles that put you in the driver’s seat during the sale and keep you there
  • How to adopt the mindset required to behave and get paid like the expert you are
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The Qualifying Conversation

What You’ll Learn
  • The questions you must ask to quickly and reliably qualify leads (including one question that gets to the heart of what a decision-maker wants and what they’re willing to pay)
  • How to get prospects to reveal their decision-makers, timeframe, and honest budget
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The Value Conversation

What You’ll Learn
  • A deep dive into the value conversation, ensuring you emerge ready and able to get paid for the value you add
  • The one-page proposal that derails the RFP process and results in more and bigger deals at a lower cost of sale
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The Closing Conversation

What You’ll Learn
  • Ways to quickly and confidently close the deal in a way that is stress-free for everyone involved
  • Get the tools to keep in touch with the Win Without Pitching team and your peers.
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Next Workshop Dates
July 9 & 10, 2025

Price
$2495 USD per person (excluding VAT)
Registration Deadline
July 2, 2025