Insights and Resources on Selling and Pricing Expertise
Featured Insight
Lead Generation
Misautomation
I see lots of great examples of people automating business processes and client solutions. And I see just as many examples of people automating the wrong things.
The Four Conversations Book Club wrapped up last week, with over 800 people participating in a four-week conversation (one per week) on The Four Conversations. In last week’s final chapter on The Closing Conversation, I reviewed the key principles and frameworks then took questions for about an hour.
The Four Conversations Book Club continued this week, with yesterday’s discussion on Chapter Three, The Value Conversation.
Once again, there were more questions asked than I could answer...