Insights and Resources on Selling and Pricing Expertise
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The Value Conversation Q&A
The Four Conversations Book Club continued this week, with yesterday’s discussion on Chapter Three, The Value Conversation.
Once again, there were more questions asked than I could answer...
Over the last decade I’ve gone from cautioning against the trend toward the productization of services, to neutral on it, to my current position that most of you better hurry up and get there quickly.
While few of your people will be able to do what you do to the level you do it, enough of them can do it well enough to get you through the plateau and back to growing again.