Latest Webcast: Mastering Focus

The Takeaway

In this webcast you will learn:

    The Takeaway is a tutorial on the power of saying no in the buying cycle. By taking the deal off the table, or retreating where others would advance, we determine how much power we have with the prospect. This tutorial examines the need to say no, then explores the various places in the buying cycle to employ it, and finally, it addresses how to get to yes after our no.

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